Gucci Guilty; an ode to self-acceptance, friendship, and love in all its forms.
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The New Eau de Parfum
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Gucci
Founded in Florence in 1921, Gucci is one of the world's leading luxury fashion brands, with a renowned reputation for creativity, innovation and Italian craftsmanship.Gucci is part of the Kering Group, a world leader in apparel and accessories that owns a portfolio of powerful luxury and sport and lifestyle brands.
THE BESTSELLERS
THE CAMPAIGN
An ode to self-acceptance, friendship, and love in all its forms, the new Gucci Guilty campaign stars A$AP Rocky, Julia Garner and Elliot Page. The campaign invites each of us home - a metaphorical place where we are free to accept who we are and let our authentic selves be seen.
THE GUILTY COLLECTION
Every encounter with the Gucci Guilty For Him and Her fragrances extends a loving invitation to explore, create, and connect to our hearts.
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The iconic #GucciGuilty fragrances - fresh, complex and uninhibited blends of enduring sensuality - continue to inspire new ways of living authentically.
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