Diesel

Diesel is first and foremost the story of a man: Renzo Rosso, born in the North of Italy in 1955. He began to design his own clothes, and founded Diesel in 1978. Today, Diesel continues to blaze its own trail. It is on a continuing mission to challenge the status quo, experiment with the new ideas, innovate and provoke.

DISCOVER ONLY THE BRAVE

Only the Brave is the iconic fragrance of Diesel, a fragrance for a leader who achieves his dreams with determination. Its emblematic bottle, a clenched fist, conveys the brave values: self-achievement, strength and self-confidence. Only the Brave is an Eau de Toilette, where the freshness of lemon bumps the strength of leather expressing a powerful masculinity.
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DISCOVER D BY DIESEL

D by Diesel is as universal as a pair of jeans. The olfactive interpretation of self expression. D by Diesel gives you the confidence to act for change.
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