Top notes
Gourmand Geranium
100ML
€1,590.00Per1l
Prada Paradigme Parfum Spray
100ML
€159.00
10% off your favourite brand for members
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Prada
Prada Paradigme Le Parfum, Long-Lasting Fragrance For Men With Woods And Leathery Vanilla
What if there’s another way to feel intensity? Paradigme Le Parfum, the intense masculine fragrance by Prada. This ambery woody signature opens on the warm sensuality of ambery woods composed of Peru balm, benzoin resin and vigorous guaiac wood.
The scent
Another way to compose a fragrance: Master perfumers Marie Salamagne, Bruno Jovanovic, and Nicolas Bonneville challenged convention by inverting the traditional fragrance architecture—composing from the bottom up in a reversed pyramid, a symbolic echo of the iconic Prada triangle. The result is an avant-garde yet sophisticated signature.
The ambery woody facets are now enhanced by Amberever — the next-generation molecule with advanced power, diffusion, and lastingness. At the heart, a leathery vanilla reinvented “au masculin” and entwined with a gourmand geranium revealing floral rosy facets for an unmissable gourmand signature.
The bottle
Prada achieves a new paradigm of intensity in a sophisticated green to black bottle encapsulating this hyper-lasting scent that projects instantly and makes you feel confident all day long. An invitation to feel, experiment and open new perspectives to create your own paradigm, transcending traditional preconceptions, by asking – what if there’s another way?
Discover the paradigme collection
Prada Paradigme EDP: Floral & Ambery
Prada Paradigme Le Parfum
Shop the Prada Paradigme range
Product Information
PRA PARADIGME LE PRF100
Heart notes
Leathery Vanilla
Base notes
Amberever
Launch date
2026
PRODUCT DESCRIPTION
What if there’s another way to feel intensity? Paradigme Le Parfum, the intense masculine fragrance by Prada. This ambery woody signature opens on the warm sensuality of ambery woods composed of Peru balm, benzoin resin and vigorous guaiac wood.
HOW TO USE
Fragrance is intensified by the warmth of your own body. Apply in the creases of your knees and elbows for a strong and long-lasting perfume scent. If you prefer placing fragrance on your wrists, be sure to reapply after frequent handwashing, as this tends to rinse off the scent. After applying your fragrance, avoid rubbing or dabbing skin. This breaks down the fragrance, causing it to wear off more quickly.