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Feel Good When You Smell Good

Our Purpose & Pledge

At The Perfume Shop, we’re working hard behind the scenes so you can have confidence and trust in your perfume choices. We are an inclusive company that cares about our communities, people and planet as much as perfume. Join us on our conscious journey so you can #FeelGoodWhenYouSmellGood.

  • Gill Smith - Managing Director

  • Scent With Love

    With our social purpose pledges we are committed to raising £1million for our chosen charities by 2026. We will be expanding our bottle recycling scheme to all stores and online as well as giving you a 10% discount on your next purchase when you recycle. Not only that, we’re now working with Eden Reforestation Projects to plant a tree for every bottle recycled. We've switched our energy provider to a zero carbon 100% renewable source, and we are fully committed to delivering even more sustainable products and choices for the future.

    We're passionate and excited to be on our Feel Good journey and we'll be spritzing perfume along the way! With our commitments, we can all “Feel Good When You Smell Good”!

    Gill Smith - Managing Director

We’ve turned 30! Check out our 2030 pledges here

  • Our People

  • Our People

    We pride ourselves on being a family of passionate Perfume People. We embrace talent, passion and spark and celebrate diversity. We aim to educate and create a stimulating environment, where our teams can flourish and share their knowledge. We recognise and reward every individual for their contribution, no matter where they are in their journey.

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  • Our Planet

  • Our Planet

    We’re already on our conscious journey to minimise our impact on the planet, and we’re fully committed to continuing to reduce our carbon footprint. We promise to be transparent about the changes we’re making and work with our partners to lead the way in making a difference.

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  • Our Customer

  • Our Customer

    Our customers are at the heart of everything we do – their happiness and wellbeing is our main priority. We’re customer obsessed, and we’ll adapt to their changing needs to be the best no matter what. We pride ourselves on creating a strong connection with our customers, giving them a chance to indulge their perfume passion whilst supporting good causes.

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  • Our Community

  • Our Community

    We thrive on giving back to our community and using our platform for meaningful changes. We promise to recognise and celebrate our local communities, rewarding them in creative and innovative ways. We’re passionate about supporting causes that are close to our hearts and using the connection to raise funds and awareness.

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Our Promise

  • We're driven by doing good
  • We'll always put customers first
  • We promise to support good causes
  • We promise to focus on what matters most
  • We'll always make your happiness & wellbeing our priority