Making a difference
committed to positive change
We’re turning 30! And you learn a lot in 30 years - the good, the bad and what’s truly important.
We know the only thing that’s going to make a real difference now is if the work we do creates positive change. That is why, looking forward to 2030 and beyond, we’ll be putting as much work into doing good as we put into keeping people smelling good.
So, for our 30th Birthday, we’re dedicated to working in partnership with the brands we love, to help develop, launch and sell scent as sustainably as possible. Our birthday gift, is our commitment to a better future for all.
Below are the pledges that we promise to deliver by 2030, and some of our goals for now and beyond.
Our 2030 Pledges
In scope 1, 2 & 3 emissions
trees to be planted
100,000 New Bottles
removed from circulation
3000 hours dedicated to volunteering every year
Remove all single-use plastic by 2025
All packaging to be reusable, recyclable or compostable by 2025
Raise 1 million for our charity partners by 2026
Energy intensity to be reduced by 30% by 2030
To kick off our 30th Birthday year, we’d like to invite YOU to take part in our Feel-Good Challenge!
Perfume People across our business are being sponsored by family and friends to complete 30 activities the bingo sheet below, in a bid to raise vital funds for our charity partners Alzheimer's Research UK and the Marie Keating Foundation in ROI.
Join us for a great way to feel good and do good. Up for the challenge? Download our bingo sheet and create a JustGiving page to raise money for a cause close to your heart.
Keep us updated on your progress by tagging us @theperfumeshop on Facebook, Instagram, Twitter or TikTok.
We hope to have a record-breaking fundraising year, celebrating 30 years of perfume passion!