Gently cleanses while adding volume to fine and limp hair.
Pump up the volume and leave your hair bursting with life. This 97% natural, lightweight, oil and sulphate free shampoo is the secret to the body you've always dreamed of. Red grape extract and B5 vitamins make fine limp hair a thing of the past. Up the volume. Down the lights.
Red grape extract is infamous for its protective antioxidants. With fruit rich in magnesium and vitamins C and E, fig extract supports hair moisturisation.
Vitamin B5, also known as pantothenic acid or panthenol, is a humectant, penetrating the cuticle where it attracts moisture to plump the shaft, creating volume as well as hydration. Hydrating and soothing mangosteen extract is made from the vitamin-rich superfruit.
Fragrance: Uplifting passion fruit and hibiscus scent
How To Use: Wet hair thoroughly. Put a small amount of shampoo in the palm of one hand and rub your palms together to activate the shampoo. Massage into hair working from root to tip for a feather-soft lather. If needed, add water for more lather. Rinse completely from scalp to ends. Repeat if necessary.
For best results, follow with Pumped Up Volumising Conditioner.