Michael Edwards
Fragrances of the world

International expert & ambassador
Michael Edwards is a true fountain of all perfume knowledge. Working exclusively with The Perfume Shop in the UK for 15 years, his wealth of expertise is right at the heart of our passionate culture, training and development.
In 1984, he created Fragrance of the World, a beautifully illustrated database that maps 14 fragrance families. Now the industry’s most trusted reference, it has twice received the prestigious FiFi award for Technological Breakthrough. He also authored Perfume Legends: French Feminine Fragrances, a landmark book on modern perfumery.
Michael's fragrance families

Aromatic
Be Delicious. Enjoy my time or time with the world, with this small family of calming scents. Make a statement with these new kids on the block.
Shop Aromatic
Citrus
Be Zesty. Feel fresh for that early spring morning walk, or be ready for that important lunch time date. Just get up go with these sunshine in a bottle.
Shop Citrus
Amber
Be Seductive. Know your worth, for a late-night date, or a lighter version for a daytime statement. Your skin feels alive with these dawn of time musks.
Shop Amber
Floral
Get Blooming. Serenade yourself with floral notes, from that June wedding to an afternoon of cream tea. Celebrate life with the ultimate bouquet of love.
Shop Floral
Fruity
Get Juicy. From being ready for the morning stroll in the park to an evening to remember. Life tastes sweeter with this modern full fruity lot.
Shop Fruity
Woody
Get Tough. Feel reassured, for that important interview or a day out with loved ones. Calm yourself and get back to nature with these classics.
Shop Woody
