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Hottest perfume trends
And just like that, another year has passed us by, and what a year it was for fragrance! 2022 saw classic fragrance notes get reimagined, attitudes shape a safer and more sustainable fragrance industry, as well as perfume becoming an integral part of our self-care routines. Today, we’re delving into these perfume trends in a little more detail, as well as sharing some new breakthroughs we’re keeping an eye out for this year…
‘90s vanilla
Just like in the ‘90s, vanilla is having its moment in the spotlight once again. While this warming note pops in and out of the perfume trends, 2022 saw a new wave of decadent vanilla scents. Throughout the year, vanilla was found adding sweetness and sensuality to chart-topping scents like Libre from Yves Saint Laurent and Eilish by Billie Eilish. Our prediction? Vanilla will continue to resurface in bigger and bolder formulations this year. Case in point, this year’s launch of MOD Vanilla, by Ariana Grande. A delicious fruity, floral fragrance with notes of vanilla and white praline for a truly intoxicating gourmand hit.
Vanilla scents to try
Rid the wave of nostalgia with our two favourite 90s vanilla scents. We guarantee one spritz will transport you back to your Friend’s obsession – or maybe your guilty pleasure was Sex And The City!
DIOR
Hypnotic Poison
Eau de Toilette Spray
50ML – €90.00
Jean Paul Gaultier
Le Male
Eau de Toilette Spray
75ML – €66.00
Sustainability
By now, sustainability is nothing new. 2022 welcomed even more conscious consumers demanding transparency over supply chains, ingredient lists and the environmental footprint of their perfume purchases. It’s this shift that’s helped to shape a fragrance industry that protects workers and natural resources, as well as paving the way for new and innovative ways of creating fragrances.
At The Perfume Shop, we are continually striving to increase our offering of sustainable and ethical perfumes, as well as helping our customers to shop more consciously. Here’s some resources we’ve created to help you know what to look out for.
Want to shop more consciously for perfume but don’t know where to start? Read our blog:
For those wanting to dispose of perfume bottles in a more sustainable way, you can do so at any of our stores! Check out our article:
If you want to channel your inner creativity, as well as extend the lifecycle of your perfume bottles, here’s all you need to know about
Sustainable scents to try
Refillable
Lancôme
La Vie Est Belle
Eau de Parfum Refillable Spray
50ML – €104.00
Vegan
Issey Miyake
A Drop d'Issey Fraiche
Eau de Parfum Spray
90ML – €118.00
Natural Origin
Diesel
D By Diesel
Eau de Toilette Refillable Spray
50ML – €66.00
Citrus
Citrus perfumes are proving a much-loved addition to our spring and summer wardrobes with notes like orange, grapefruit, verbena and lemongrass taking centre stage. Giving sparkling freshness to fragrances that’s hard to beat, the popularity of citrus notes seems like a natural evolution from the ‘clean scents’ that dominated the fragrance charts the year prior. We wonder how this will develop in 2023…watch this space!
The Perfume Edit
Citrus Fresco
Eau de Parfum Spray
100ML – €25.00
Paco Rabanne
Olympea Solar
Eau de Parfum Spray
50ML – €82.00
Dolce&Gabbana
Light Blue
Eau de Toilette Spray
100ML – €110.00
Aromatherapy
The mood-boosting benefits of essential oils are proving to be bang on trend in 2023. We’ve got to admit, we love seeing the merging of aromatherapy and self-care as a way of promoting the health and wellbeing of the mind. Whether it’s spritzing a lavender-pillow spray before bed, burning candles infused with bergamot or adding a few drops of rose oil into the bath, these little acts of self-care proved the perfect way to relax and unwind.
Learn all about aromatherapy and the power of essential oils here:
Get some inspo for fragrances made with essential oils here:
Personalised fragrance
Standing out from the crowd? That’s so last year! Advancements in technology have made it possible to sport more ‘bespoke’ formulations, whether this is by layering scents, creating your own composition, or customising your perfume bottle. This appeals to the growing market of consumers who want a unique scent to match their personality.
Want to make your scent as unique as you? Find out more about our personalisation and engraving services
If you need a helping hand finding a new signature scent, allow our Fragrance Finder to assist!
Natural perfume
Going hand in hand with the popularity of bespoke fragrances and aromatherapy, natural perfumes were all the rage in 2022. Unlike synthetic formulations, natural fragrances can be somewhat unpredictable and vary from bottle to bottle, creating a unique sensory experience for the wearer. Plus, the mood-boosting benefits of essential oils (commonly found in natural perfumes) proved too good to resist!
Find out more about:
Perfume trends 2023
Here at The Perfume Shop, we’re gearing up for (yet another) exciting year in the fragrance industry. Expect to see technology weave its way into mainstream perfumery (much like we saw with Phantom from Paco Rabanne), as well as innovative formulations that challenge what can be made synthetically and sustainably.
If you like your fragrance to last from morning till night, then this perfume trend will please you. The rise of stronger formulations – think intense, elixir and parfum, will only continue to intensify in 2023. Exciting times ahead, don’t you think?
Burberry
Burberry Her Elixir
Eau de Parfum Spray
30ML – €75.00
Paco Rabanne
Invictus Victory Elixir Parfum Intense
Eau de Parfum Spray
100ML – €113.00
Biggest releases of 2022
Now it’s all well and good discussing the perfume trends that have people talking, but what about the perfumes themselves?
First up, the Avant Garde allure of Fame from Paco Rabanne that’s sparkling sensuality proved a cut above the rest. Prada brought us a beautifully bold blend of light and dark notes within Prada Paradoxe. Meanwhile, Givenchy gave us timeless elegance with the dry and woody formula of Gentlemen Reserve Privee.
Paco Rabanne
Fame
Eau de Parfum Spray
50ML – €87.00
Prada
Prada Paradoxe
Eau de Parfum Refillable Spray
90ML – €148.00
Givenchy
Gentleman Reserve Privee
Eau de Parfum Spray
100ML – €110.00
Time to find your signature scent!
Shop fragrance online and instore at The Perfume Shop
About Rosa Morell
Copywriter
Rosa is a creative copywriter who has been writing about luxury beauty, fragrance and her personal interest, sustainable fashion, for over two years. When she’s not hunting in her local charity shops for vintage homeware, she’s testing out the latest beauty trends. Her favourite perfume? Chance by CHANEL.
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