Words: Emily Venables
A fragrance is so much more than just a scent in a bottle. It’s an extension of your personality, it can boost your confidence, make a great first impression and finish off your look for the day. So, you’ll need to know how to use it correctly! Thankfully, we’re here to help! Guys, welcome to our handy guide on how to apply cologne.
Where to apply cologne on your body
If you’re looking to make an amazing first impression, or you want your fragrance to last as long as possible, a few sprays into the air and walking through it simply won’t do. You need to be precise with your application to make the most of it.
Apply your cologne to warm parts of your body, so it works naturally with your own natural chemistry. These places are called pulse points and include:
- Wrists
- Behind your ears
- Chest
- Neck
- Inside of your elbows
Do not apply your cologne to all of these places in one go. Choose two to mix and match with such as your wrists and neck or your wrists and chest.

When should I put on my cologne?
The best time to apply cologne to your skin is straight after a warm shower or bath. Your pores will be open, and this will help will capture the scent and keep you smelling amazing for longer.
Hold the bottle 3-6 inches away from your skin before spraying; you want the cologne to marry with your natural scent. Once applied, do not rub it in to your skin! Simply spray and if you feel the need to press it into the skin, use your wrists to dab it.
How much cologne is enough?
Once you have found your ideal scent, you’ll need to figure out how much is just the right amount. Too little and no one will be able to smell it and if you apply too much it could become overpowering for people around you. However, less is often more with fragrances. If you have a particularly strong scent, 2-3 sprays should do the trick. If you have chosen a lighter, more summery fragrance, then 4-5 sprays should give you the desired scent.
Read more about the different types of fragrances for men available, their strengths and staying power here: Cologne, aftershave, perfume - what's the difference?
Now you know how to apply your cologne…
It's time to find your next fragrance at The Perfume Shop