Words: Lauren Carbran
Since YSL Y Eau de Toilette for him launched, the hype has never stopped. And if you’re a super-fan, you’ll know that the new YSL Y Eau de Parfum is finally here! The face? Maroon 5 singer Adam Levine and coach on The Voice USA. Here’s more about the new Y ambassador…
HE’S A JEANS-AND-T-SHIRT KIND OF GUY
‘Even though I love high-end fashion, at the same time, I think my style is a little more simple and straightforward,’ Adam says. ‘I’m a jeans-and-T-shirt kind of guy.’ That’s totally cool with us, Adam. And YSL Y EDP will add a touch of refinement to your look, anyway.
HE SPRAYS AND STEPS INTO YSL Y EDP
Obviously, Adam’s a big fan of YSL Y, so it’s no surprise that he has a special method of wearing it. ‘I’m a proponent of the patented spray-and-step method. I spray, step into the fine spritz – and that’s it,’ he says.
HE LOVES WEARING YSL Y WHEN HE SINGS
Yep, next time you see Adam Levine in concert, he’ll most likely be wearing YSL Y. ‘It’s strong, but it’s also subtle,’ he says. ‘The ingredients are just right. It also lasts. That’s crucial when you’re on stage for two hours. It does everything a classic cologne should do.’
HIS TOP TIP IS NOT TO OVERDO IT
And we totally agree. One or two sprays of this incredible scent is all you need because the notes do all the work for you. ‘You just need a little to make a real impression. Don’t douse it on. Just spray and step,’ he says.
YSL Y EDP IS SO LONG-LASTING, HE SAYS
‘Right away, it’s powerful. You get that intensity of the top notes. Throughout the day, the middle notes have the same strength and at the end of the day, you can still smell the best part. And it’s still there when you’re ready for bed.’
MUSIC IS ALWAYS ON HIS MIND
‘Music is everything to me,’ he says. ‘It’s on my mind 24/7. It’s what I live for. It’s everything.’ Oh, and did you know that Adam’s first gig in Maroon 5 was at a school dance? How cute!
