Discover a blast of ice cold freshness with HUGO ICED, a fragrance designed for the modern urban man, set to inspire him to embrace the fresh potential of every day. Comprising a unique blend of inspiring ingredients that empower the wearer to take on the adventures of a daring and expansive world, creating unlimited opportunities for inspirational and life-changing experiences.
Revitalising iced mint leaves will awaken your senses, wild tea aromas invigorate your soul and vetiver empowers your confidence and masculinity. The fragrance comes in a unique sleek chrome bottle with its cap strapped on for the man on the move. A sensory explosion for the man looking for ultimate freshness, in the heat of the day or night. HUGO ICED – as fresh as ice, as strong as steel!
Ultimate freshness, empowering
With so many new fragrances around we like to ensure that different ones get the exposure they deserve. Each month find a new fragrance for you to enjoy. Designer, classic, woody or fresh, no scent will be the same, so you no longer have to wonder what scent to buy, as we will do it for you.